FireFly Robotics
Salt Lake City maker of autonomous, all-electric mowers and turf harvesters for golf courses, sports fields and sod farms.
FireFly Robotics has raised $3.4M across 1 disclosed rounds since Oct 13, 2026; the latest round, Private offering (Form D), was announced on Oct 13, 2026. Data as of Oct 15, 2026.
About
FireFly Robotics (named FireFly Automatix until June 11, 2026) designs and builds autonomous, all-electric machines for turf: the AMP-L100 reel mower, introduced in 2023 and sold since 2024, the AMP-X100 rotary mower, and sod harvesters. It began operations in 2010, runs a 108,500 sq ft plant in Salt Lake City and had 213 full-time employees on June 30, 2026, according to its Form S-1. Revenue was $47.2 million in 2025.
Key stats
- Latest funding
- $3.4M
- Total funding
- $3.4M
- Latest valuation
- —
- Founded
- 2010
- Country
- United States
Latest roundsAll rounds
- Oct 13, 2026Private offering (Form D)$3.4M
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